Nauzene Kids
Digital Content —
Nauzene Kids provides prompt, non-drowsy nausea and upset stomach relief for children.
BANNER ADS
The Project
We were tasked with creating digital banner advertisements for Nauzene Kids to raise awareness of the product against its more well-known competitors. We explored a number of messaging concepts so we could perform A/B testing to see which most resonated with the target audience – moms with children fitting the product age range.
The Outcome
NATIVE ADS
We wanted the digital banner ads to be accompanied by native advertisements placed on mommy blog sites. I wrote up a number of sponsored Google AdWords campaigns in order to highlight the campaign while improving our SEO.